ALEXA SKILLS ARE THE NEW WEBSITES: Why All Businesses Need Alexa Skills and Google Actions
In this video I present my workshop at the first ever Nashville Voice Conference at Thistle Farms on July 31, 2019, called "Alexa Skills Are The New Websites," explaining to marketers and small business owners why all businesses need Alexa Skills and Google Actions, and talking through ideas for how they can implement them.
For a few years, the data has been showing us that not only are more and more people using Alexa and Google Assistant, but that businesses with Alexa Skills and Google Actions are seeing a 50+% lift in revenue immediately after implementing a voice-based application.
In this session, I talk about a couple different general ways any business can build a voice skill to reach their audience, whether for lead generation and marketing, client retention and efficiency or all of the above.
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