A Story About A Father And Son Building Alexa Skills Together

When I was planning Nashville Voice Conference 2019, the hardest part was filling the seats.

I connected with a FinTech marketer on Twitter who builds Alexa Skills. He happened to be on a summer RV trip with his son. He messaged me about the conference and asked if he could bring his 11-year old son with him - mentioning that his son builds Alexa Skills for class projects.

I almost fell out of my chair I was so happy.

I am very proud of the Nashville Voice Conference and the diversity of people we had in attendance. In this video at Project Voice 2020, I tell the story and talk about how Small Business Owners are scared of Alexa Skills but why they need to embrace them.

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of The Voice Event, and The Voice Designer, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.